Etisalat believes in connecting people, but connecting their audiences to the ideal Etisalat product was difficult with a limited budget, tight deadlines and aging assets.
Ad-Lib.io slotted into Etisalat's existing media activation structure, making it easy to scale the production of ads and optimize creative mid-campaign.
Variants from 6 base assets
To go live
Drop in cost per lead on 139% more leads
Ad-Lib.io brings a lot of value, slotting in seamlessly with our creative and media strategy, while constantly interacting and analysing in order to surpass every metric that mattered to us.
Digital Communications Manager, Etisalat