Originally interviewed for Tech Brains Podcast, Episode 9, with Flavilla Fongang, find out more, here;
In this episode, Flavilla talks with Oli about how technology can improve ad creativity, agility and effectiveness. Oli Marlow Thomas is the founder of Ad Lib. Previously, Oli was the Creative Lead at DoubleClick/Google for five years. He is an industry expert, tech boffin, shortlisted as “One To Watch” in an industry Tech Awards and the star of the First Dates Valentine’s Day special.
We crunched the numbers to better understand what makes the perfect headline.
We crunched the numbers to better understand why and how ad campaigns fatigue.