This article was originally published in June 2022 by Campaign Tech Awards

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The team needed a partner to hyper localize their advertising campaigns quickly, at scale. With support from Ad-Lib.io, Deliveroo was able to: - Streamline creative production and shorten time-to-market from 2-3 days to just a matter of minutes while ensuring highly relevant advertising for each zone - Increase working media to generate 30% more impressions in priority zones - Scale their hyperlocal marketing strategy to every global market they serve, a strategy that would have been impossible to sustain without technology.

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This article was originally published in June 2022 by Campaign Tech Awards